How running can strengthen bones, increase endorphins and improve overall cardiovascular health. Starting regular running training can be a challenge, especially if you live in a region that suffers from harsh winters. There are ways around it and ways to keep a steady routine, but that’s not what this blog is about. Instead, we’d like to focus here on the incredible benefits you can reap from running, as a source of inspiration to get started and to keep going. HydroChic Baseball Babe … [Read more...] about The Benefits of Running
Plus size active wear is here to stay. The debate is on. It seems that some people are starting to wake up to the idea that all women (and people for that matter) were created uniquely. What a concept! For us this conversation is nothing new, but for big brands like Nike, Old Navy and Nordstrom they’ve only begun displaying their plus-size lines on curvy mannequins in the past year. Nike’s move to add full size, real looking women, to their floor in their London Flagship is making the … [Read more...] about What Does Plus Size Mean Anyway?
What's in my sunscreen after all? For some of us, summer is beginning to peer it's warm and bright head, for others, it’s just around the corner. Getting ready for long, sunny days means pulling out your swimsuit and sunscreen to ensure you’ve got everything you need for a summer to remember. As it happens every year, the warnings and announcements of the importance of wearing sunscreen are popping up everywhere. We hear it on our morning news show, commercials on our favorite music apps … [Read more...] about Your Sunscreen May Be Harmful, Here’s What to Do
This Sunday, May 12th is Mother’s Day and according to the NRF (National Retail Foundation) this year is expected to see the highest consumer spending to date for Mother’s Day. If you are like most Americans than you may also be considering the various ways to celebrate mom this Sunday. As a company that is run by real women to solve real woman problems, we have a few suggestions for Sunday that focuses on quality time above all else. Whether it is your mother, mother in law, or grandmother … [Read more...] about Last Minute Mother’s Day Ideas
Running can be boring. We’ve all heard it before and some of us can even admit to feeling it. Even the most consistent runners can attest to the monotonous quality of running. For most of us finding the inspiration to start running can be simple but keeping the fire burning is tough. The initial push to get outside often isn’t the greatest challenge people face when it comes to staying fit and active. The real trouble comes with sticking to a goal and persevering through the inevitable … [Read more...] about Renew your Running Routine