Swimwear is probably the most talked about fashion garment in history. The evolution, the styles, the controversies, the health issues, the list goes on and on... Recent AARP articles on fashion spurred these readers comments - "There are some lovely models who are over 50. Or, why not use some real people who have not been airbrushed?" "Why are you using models that are less than half our age to show us swimsuits? Why not show us how they would look on women are own age????" We … [Read more...] about Modeling after 70 – Meet Betty
Shira is a mother of 7, grandmother of 11. Aside from swimming as many days as possible each week, Shira is a writer and translator and does volunteer work for a number of organizations. She lives with her husband in Israel and is a customer of Hydrochic. Shira explains the physical and psychological benefits of swimming: "I love to go swimming because my body loves to swim and swimming makes me happy. Swimming is gentle on the knees and other body parts. It builds endurance, muscle … [Read more...] about Customer Stories: Help the Body and Mind – Why You Will Love Swimming Too!
Holiday weight gain and belly bulge are no match for us here at HydroChic Swim and Activewear. With our colorful & comfortable collection of modest exercise, swim and yoga pants, you’ll be shedding pounds in style and in no time. That’s because land and sea are no match for our versatile sport pants,which come standard with quick drying, light weight fabrics that have built in sun protection and chlorine resistance. Our slimming sport pants – in shorts, capris, pedal pushers, … [Read more...] about FITNESS NEW YEAR’S RESOLUTIONS MADE EASY WITH STYLISH ACTIVEWEAR
We are so happy to have our newest bra in stock just in time for Breast Cancer Awareness Month! Introducing our newest bra: Mastectomy Racer Back Swim and Sports Bra The perfect high-impact mastectomy bra option for the woman who wears an A/B/C cup. This bra will provide the support and coverage you are looking for in a classic racer back bra with a comfortable wireless design. Free Bra Options Include: Supreme Swim Racer Back Mastectomy Supreme Swim Mastectomy … [Read more...] about In Honor of Breast Cancer Awareness Month
HydroChic is proud to offer comfort and style to women of all ages. Each of our customers has her own reason for wanting to show less skin, and whether it stems from modesty, sun safety or a simple matter of preference, we are thrilled to be able to provide a chic and practical solution. As an increasing number of “barely there” swimsuits swarm our favorite summer spots, it can be a bit intimidating to strut the boardwalk in something different. That’s why we think it’s important for you to … [Read more...] about Stories: Spotlight on Us – Nurse Paula & Why Modest Swimwear Is Right For Her