Hydrochic’s new 2014 line introduces prints to its Modest Swimwear for the first time!
Do you know how many women say they would love to wear color, and then buy black? Women often retreat to black as a safe color. Women find black slimming. They think that it will allow them to melt into the background and not be noticed. In addition, black is perceived as sexy and as classic. But this summer color is literally everywhere and as long as you choose carefully, colors and prints can also be very flattering to the female body. In style guides that advise women how to dress in a more sophisticated Parisian way, the advice is often angled towards trying more colors and buying a wonderful dress in a printed fabric. So we’re answering with the addition of colorful prints to our line of new modest swimwear.
This summer, HydroChic is proud to present to you the Kaleidoscope range – a charcoal grey base with a Kaleidoscope print featuring crimson, mandarin, baby yellow, soft aqua and a hint of lavender, and the vibrant Tiger Print range – a geometric design using coral and aqua on a base of black, jazzberry or deep royal blue.
Summertime is a time to relax and go a little crazy and this is the time to try something new. Wearing color has been proven to give you an emotional boost. Scientists have demonstrated that women who exercise in color have more energy because the color invigorates them. Psychologists teach that yellow makes us happy, blue induces calm, pink reduces anxiety and purple makes us feel sophisticated and, surprisingly, spiritual.
At HydroChic, our intention is to combine sophistication and comfort in a way that complements the female body. Because our bases colors are deep, they are still classy. The patterned panels are carefully placed to emphasize certain parts of the body, and hide others. Panels on the side of a top are designed to give the illusion of a slim waist. A patterned front with solid colored shoulders gives you an hour glass figure. A V-necked wrap cinches in your waist and presents your bust at its best. To give more curves to apple shapes, go for a skirt or shorts that have pattered side panels.
If you are self-conscious about your figure, you do not need to hide behind dark colors. Choose a shade that complements your natural tones – darker skins look amazing in brighter colors, pale skin looks fantastic in pink and purple. Choose an outfit that works with your insecurities. If you have great arms, but don’t like your thighs, wear a sleeveless top and a skirt-leggings combination. If you love your legs and hate your arms – go as short as you dare on the bottom, and wear a top with sleeves.
As a women owned and run company, we at HydroChic are thrilled to offer women more and more options. We are very pleased to now have two complete lines– Our HydroChic Ultra classic collection that is crafted from the finest chlorine proof materials and our HydroChic Premier Line made of high quality, silky, Xtra Life Lycra®, in new fun and flattering summery prints. There are so many choices for women of all ages and all body shapes to choose from!
Whatever your color choice, summer is a time to be bold and step out in confidence.